"Blogs are transforming the way Americans get information and think about important
issues. It’s a revolutionary change – and there is no turning back," said Mort Zuckerman,
Editor-in-Chief of US News & World Report.
In the past several years, the Internet has transformed into a more user-centric medium
where people participate in discussions, share their ideas and network with other
individuals. This has dramatically altered the way the world relates to the Internet, and
blogs are leading the revolution.
"A blog can help you…establish your credibility and expertise, and that is what encourages
people to click and buy," said Debbie Weil, author and corporate blogging consultant in
Washington D.C.
And the power of blogs has been recognized by top CEOs across the nation as an essential
and efficient mode of communicating. Rather than the static corporate speak of many Web
sites, blogs allow for a more dynamic and interactive media as it gives the opportunity for
commentary, exchange of ideas and analysis from your consumers – giving information
about how to improve business and customer relations.
With thousands of blogs created every day covering nearly ever topic – Internet users are
turning to this method of communication for news, insights and trends. This is why Rockfish
Interactive created a user-friendly blogging tool that can help you make your mark, and stand
out in the blogging community.
Features of our corporate blogging platform include:
- A user-friendly management system that allows anyone to create and submit blog postings quickly.
- Comment moderation and filtering of inappropriate words. Real-time notifications when comments have been made.
- A resource manager for managing all of the media, images, and PDFs distributed throughout the blog.
- RSS distribution of content.
Our corporate blogging technologies are trusted by Fortune 500 companies as the management system
behind their blogs, and were specifically designed for corporate blogging as they utilize other features
such as comment controls, post management and administration oversight.